The ultimate tribute to San Francisco’s most famous resident.

Whether you’re dodging the morning chill in the Sunset or enjoying a rare sunny day at Dolores Park, the Karl The Fog Icon Tee is your go-to layer. Featuring our signature minimalist fog icon, this shirt captures the mysterious, moody, and iconic spirit of the City by the Bay.

Crafted for comfort and built to last, this unisex tee feels like a well-loved favorite from the very first wear. It’s not just a souvenir; it’s a piece of SF culture.

Why You’ll Love It:

• Buttery Soft Feel: Made from 100% combed and ring-spun cotton (heather colors contain polyester) for a lightweight, breathable fit.

• Universally Flattering: A modern unisex cut that looks great on everyone—tailored enough for a night out, but relaxed enough for a coffee run.

• Durable Design: Features side-seamed construction and shoulder-to-shoulder taping to ensure the shirt keeps its shape wash after wash.

• Minimalist Aesthetic: The clean “Karl” icon makes a statement without being loud, perfect for the low-key local or the stylish traveler.

Product Details:

• Material: 100% Airlume combed and ring-spun cotton.

• Weight: 4.2 oz/yd² (142 g/m²)—the perfect “medium” weight for SF’s microclimates.

• Ethically Made: Produced with a focus on sustainability and fair labor practices.

Local Tip: Pairs perfectly with a light jacket (because we all know the fog can roll in at any minute).